In a strategic move to expand its presence in the Middle East and Africa, Kaspersky has announced the appointment of Mideast Communication Systems (MCS) as its official B2B distributor.
The announcement took place during the Future of Digital Countries Summit held in Egypt, marking a significant step towards enhancing regional access to advanced cybersecurity solutions.
Through this partnership, Kaspersky aims to reinforce its position in key markets by leveraging MCS’s channel expertise and extensive partner network.
The collaboration is expected to accelerate the adoption of Kaspersky’s comprehensive cybersecurity portfolio, supporting businesses across various industries in strengthening their digital defenses.
As the cybersecurity landscape becomes increasingly complex, organizations are seeking robust solutions to counter evolving threats.
Kaspersky’s range of B2B offerings includes cutting-edge endpoint security, threat intelligence, and cyber defense technologies designed to safeguard businesses of all sizes.
Strategic Collaboration to Meet Evolving Cybersecurity Demands
Toufic Derbass, Managing Director for Middle East, Türkiye, and Africa at Kaspersky, emphasized the strategic importance of the partnership.
“We see this partnership with MCS Holding as a key strategic initiative to enhance our capabilities in Egypt and the META region.
By combining our advanced cybersecurity solutions with MCS’s deep regional expertise, we are positioning ourselves to better serve businesses across the region, helping them navigate and mitigate the increasingly complex cybersecurity challenges they face,” Derbass stated.
This collaboration signifies Kaspersky’s commitment to empowering businesses across the region with proactive cybersecurity solutions.
The partnership also reflects a broader vision of creating a more secure and resilient digital environment for organizations operating in Egypt and beyond.
With the cybersecurity threat landscape rapidly shifting, the need for dynamic and intelligent defense mechanisms has never been greater.
Kaspersky’s B2B solutions are designed to not only address current vulnerabilities but also anticipate emerging threats through advanced technologies and threat intelligence services.
MCS Aims to Raise Cybersecurity Standards in the Region
Ali Azzam, Vice President at Mideast Communication Systems, expressed his enthusiasm about the collaboration, noting the increasing demand for innovative cybersecurity solutions.
“As digital transformation accelerates across Egypt and the region, organizations require security solutions that not only protect against current threats but also anticipate future risks.
Our partnership with Kaspersky enables us to equip businesses with cutting-edge cybersecurity technologies that fortify their defenses and ensure operational resilience.
By working together, we aim to raise cybersecurity standards and strengthen threat mitigation strategies,” Azzam commented.
MCS will play a pivotal role in distributing Kaspersky’s solutions, ensuring wider market reach and offering technical support to partners and customers.
This approach is intended to facilitate smoother integration of cybersecurity technologies into organizational infrastructures.
By expanding the availability of Kaspersky’s offerings through MCS’s well-established distribution network, businesses will gain greater access to leading cybersecurity innovations, tailored to meet the specific needs of different sectors and industries.
Enhancing Regional Cybersecurity Resilience
The partnership between Kaspersky and MCS is poised to make a tangible impact on the region’s cybersecurity readiness.
The two companies aim to foster a culture of cybersecurity awareness and resilience by not only providing technology but also promoting education and best practices.
Looking ahead, Kaspersky and MCS are expected to collaborate on initiatives that focus on increasing awareness of cybersecurity challenges and the importance of proactive defense measures. Workshops, seminars, and training programs are among the tools planned to elevate organizational knowledge across the region.
This cooperation will contribute significantly to building a more secure and digitally resilient business environment, empowering organizations to navigate the future confidently amid the evolving threat landscape.
